SEM Studio

Roof window sales at www.sterlingbuild.co.uk are going from strength to strength, even in the current economic climate. Growth over the past 12 months has been partly driven by the introduction of the range of Velux roof windows and more recently Velux blinds which are proving extremely popular. Continual SEO and improvements to the layout and usability of the website haver also helped increase traffic and conversion rates on the site. Perhaps more people are choosing to improve their properties by adding windows and carrying out loft conversions rather than move home given the challenging conditions in the housing market. We hope this trend continues.

Clients of SEM Solutions are bucking the trends of the current economic climate through the use of an innovative ecommerce solution - the SEM Store. The SEM Store has been developed by the team of software developers working from SEM’s office in Ashford and is currently being used by more than 20 traders to sell goods and services over the World Wide Web. The collective total of sales generated by clients using the SEM Store has recently passed the £1 million mark, a landmark that the SEM Team are extremely proud of.

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I did a talk today to professional photographers on behalf of Business Link. The talk covered web marketing and SEM and was given together with Martin Kingston of Kingsbridge Consultancy (Kent) Limited. The talk was well received and Business Link have indicated that SEM will be invited to give a series of talks in June across the south east region.

SEM Solutions is eCommerce marketing partner to www.sterlingbuild.co.uk, a site that sells roof windows. Since launching the site last November SEM Solutions has managed to increase sales by almost 100% every month. Using a combination of SEO techniques, sponsored link advertising and link building we have managed to increase traffic to the site without a corresponding increase in marketing spend.

SEM Solutions and Protec Design recently launched a new eCommerce site for the sale of roof windows, blinds and flashings.

Having successfully launched the site SEM is now providing ongoing marketing support. This involves the continual optimisation of the site based on advanced keyword research and in depth understanding of the search engine algorithms. It also involves the creation and management of PPC campaigns ensuring that conversion rates are good enough to justify costs.

Protec Design have established an excellent supplier and the windows are extremely high quality while remaining very good value. This builds on Protec’s reputation within the building trade as a company with excellent products and service delivery. If you are looking to bring some more light into your house, add an extra room or refurbish an old loft conversion then make sure you have a look at www.sterlingbuild.co.uk

A couple of months after launching the AES water pump store it is already receiving organic traffic from Google, AOL and MSN search. Some terms are doing particularly well and page 1 results are being seen already. This just goes to prove that if you use the right techniques you can achieve quick results with the search engines. Oh, and if you need a water pump you know where to go!